Environmental consciousness is paramount. Every industry is currently re-evaluating its practices to minimize its ecological footprint. The audio-visual space, a vital component of the event organization industry, is no different. Baldwin is routinely presented with opportunities to integrate sustainability into its core operations and champion eco-friendly event initiatives.
1. Efficient Equipment
Event organizers wield immense power in reducing environmental impact by employing more efficient equipment and embracing eco-friendly technologies. Baldwin takes on this responsibility and actively promotes the use of energy-efficient devices, LED screens, and sustainable materials where possible in our setups.
Industry-wide collaboration and advocacy for sustainable practices are crucial for effecting larger change. Baldwin has been upgrading all of their lighting fixtures and systems, investing heavily in LED lighting. By encouraging clients to opt for eco-conscious AV solutions, we help the event community minimize the carbon footprint of events without compromising their quality.
2. Digitalization & Virtual Options
In an increasingly interconnected world, and beyond the changes brought on by the pandemic, digitalization has created alternatives that reduce the need and impact of purely in-person events. Baldwin promotes hybrid events, combining in-person and virtual elements, and offers virtual solutions to myriad event formats.
By leveraging technology for remote participation, events can significantly cut down on travel-related emissions while simultaneously extending their reach. As the industry evolves, Baldwin will continue to set new standards, proving that excellence in AV solutions can go hand in hand with environmental stewardship.
3. Setting a Standard
One noteworthy endeavour by Baldwin was its collaboration with Destination Canada, where sustainability became the focal point of the event. The event’s environmental impact was meticulously accounted for to minimize negative effects and optimize future events.
This involved comprehensive data collection, including vehicle usage statistics. Baldwin provided detailed records showcasing the number of trips, kilometres travelled, and even data from technicians’ vehicles involved in the event setup. Transparent approaches like these help set new and beneficial benchmarks for accountability in the industry.
4. Sustainable Materials & Best Practices
Encouraging the use of reusable and recyclable materials for event setups is another crucial aspect. Baldwin advocates for the incorporation of modular and reusable stage designs, LED backdrops, and eco-friendly signage. On the event organization side, we’ve seen clients focus on the importance of recycling materials post-event and exploring other alternatives.
Even at our office, we use 50% recyclable products such as paper, toilet paper, tissue paper, paper towels, etc. There’s also the ability to minimize waste by donating surplus food and items to local charities, while also prioritizing locally sourced food options to support regional sustainability efforts. Just having sustainability as a guiding principle helps to create meaningful change.
5. Continuous Evaluation & Improvement
Lastly, continuous evaluation and improvement are essential. Baldwin conducts assessments to analyze the effectiveness of implemented measures, identifying areas for improvement and innovation in subsequent events.
Baldwin is also pioneering the shift toward electric delivery vehicles. Recognizing the significance of reducing emissions, the company is actively exploring this potential since the vast majority of event deliveries happen within the National Capital Region. This and other forward-thinking strategies demonstrate our commitment to reducing emissions throughout the event lifecycle.
By embracing these sustainable practices, event organizers and AV suppliers can further enhance their efforts to reduce the environmental impact of events. Prioritizing energy-efficient equipment, encouraging transparent impact assessments, and forward-thinking initiatives all work towards a future with more sustainable events.
As event organizers increasingly recognize the importance of sustainability, we remain a dedicated audio-visual partner in helping pioneer this eco-friendly effort! Contact Baldwin Audio/Visual Solutions today to learn more about our event solutions.