As an organizer, you have so many pressing things to focus on in preparation for your event. Do you have the most engaging presenters and are they rehearsed? Do the graphics and videos need to be adjusted for quality or formatted differently? And of course, what webcasting solution are we going to use for our virtual event? In the past couple of weeks, we’ve talked a lot about webcasting and why you should consider it in your arsenal of virtual solutions. We’ve done the hard work for you by giving you five areas your webcast needs to address and what Baldwin Audio/Visual Solutions can provide you!
- Interactive engagement tools
It’s important that your webcast solution gives you the springboard to deliver your content in a creative, meaningful, and engaging way. Our webcasting solutions allow you to integrate audience engagement tools like polls, chats, etc. so make sure your presenters are already building these aspects into their allotted time and presentations. Once underway, read the (virtual) room — if a specific aspect of a live presentation creates a bunch of questions or comments in the chat, then address them. You can also broadcast the event to your social media channels allowing you to draw in even bigger crowds!
- Reliable quality and the ability to scale
No attendee, especially a paying one, wants to see loading or buffering screens at a virtual event. You also don’t want to have to juggle awkward pauses or crashes in the middle of things on account of too many people watching — that’s the whole point! Whether you’re webcasting to an audience in the hundreds or thousands, you’ll want a platform that is able to accommodate the scale of your event’s demand. At Baldwin, we provide webcast solutions that make use of adaptive bitrate streaming which allows the web stream to dynamically adjust to the device and amount of bandwidth each attendee is using ensuring that everything runs smoothly!
- Professional and full-service team
Another equally important area to consider when juggling all these components that your webcast event might consist of is an experienced team who can effectively manage everything. This is where we come in! We’ll not only provide you with a custom webcast solution for your virtual event, we’ll be there to help you through the entire thing. We offer many audio-visual services and even have the ability to provide lighting, staging, and draping for an extra level of production value where needed.
- Beyond easy online registration
Maybe this area should be listed first since it’s likely how your audience will first interact with your webcast. As a result, you want registration to be simple and intuitive with no need for any extra this or that. Avoid the “technical difficulties” by keeping the registration streamlined and housed within the event platform. Baldwin’s webcasting solutions will allow you and your team to keep things all under one roof handling the registrations, confirmations, and notifications!
- Make sure it’s on-demand
No one can attend every event when it’s happening… but with virtual solutions like webcasting, your event is shareable after the fact! Now you can archive and link people to a recorded version of the event or repurpose the recordings for more focused marketing and other strategic initiatives! Providing on-demand content and resources is a growing (even monetizable) trend amongst organizations these days ultimately providing more flexibility and chances for your material to be seen.
Contact Baldwin Audio/Visual Solutions today to learn more about webcasting, virtual meetings/webinars, and virtual conferences. Our custom virtual solutions and professional team will help empower your event and provide attendees with an appealing experience they’ll be sure to like, share, and subscribe!